How to use marketing to win the business you want

This podcast series in partnership with PracticeWeb will look at how to grow your practice through data driven marketing. In episode 2, Mike Crook and Ray Newman of PracticeWeb discuss how you can use marketing to win the business you want. They’ll cover what the objective of marketing is, how you attract the clients you want, what marketing tactics work best for firms, how to create a marketing lead generation machine, and what good marketing performance looks like.