Should you become a specialist firm with a niche focus

This new podcast series in partnership with PracticeWeb will look at how to grow your practice through data driven marketing. In episode 3, Mike Crook and Ray Newman of PracticeWeb discuss whether you should become a specialist firm with a niche focus. They’ll cover the pros and cons of being a specialist firm, what the benefits of being niche are, whether niche just means a single sector, how you can turn your practice into a niche firm, and what business owners look for in an accountant.